You have an idea. You’re in love with it and want to bring it into the world. But you don’t yet know how to express it. Because you’re not very visual and not super creative. Or you’re not sure how everything works yet and need some help figuring things out.
But it’s still really early. Maybe you’ve only just come up with it at your kitchen table or in your garage.
What’s included?
A discovery workshop: You (and other key players) share your idea with me. We’ll walk through the problem space and then your solution, who your ideal customer is and how you’ll know whether this idea is successful.
A prototype: You’ll get a prototype that works - as well as a fully styled user interface you could also include things like login, database, and charts. If you’ve got a brand then I’ll apply it.
An iteration: Not happy with something, we’ll go through one revision to get everything working as you hope.
Here’s an example of a prototype I tested recently.
Why work with me?
I’m really good at ideas, problem solving and learning. I’ve never worked in the same industry as a designer so have deep knowledge of many domains and used to be a software engineer so I know how tech works. I’ve been running rapid user research for nearly a decade.
I’ve shipped important stuff that stayed exactly the same for years after I’ve left for really good brands and products like British Airways, Vogue, WorldRemit, Domestic & General.
I’ve shipped 0-1 products and worked as a solo designer at a startup. I’ve reimagined legacy features and products. I’ve taken complex things from idea to delivery.
It’s your idea. 100%. So we’ll always start with an NDA and whatever we create and test will always belong to you.
Pricing
It’s just 1 flat fee of £2,000. Or dollars. Or Euros. 50% deposit upfront and the balance on delivery.
You might have questions, I have answers.
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As long as you can move fast. This is not a service to be drawn out over weeks or months. You can work with me a different way.
I have deep knowledge of luxury and fashion, media, fintech especially remittances, travel and hospitality especially independent boutique hotels and airlines, and e-commerce.
But I’ve dabbled in a lot of industries so I’m pretty good at understanding most products. We’ll probably just need a little bit more duration so you can get all of the right information to me.
My favourite products are B2C but I’ve been working on B2B for the last 4 years. -
Not as part of the service. They take a bit more than 2 days to create. If you love working with me on the MVP and think your idea has legs, we can work in other ways.
I doubt you’d need wireframes though, prototypes are much easier for handoff to developers. -
2 days is really only enough for one critical user flow. We’ll figure out what to focus on at the discovery workshop. A typical prototype could focus on one of the following:
Sales flow e.g. landing page to some sort of conversion moment
Onboarding flow: Using your app for the first time.
Core experience AKA whatever your solution is e..g. buying seats on a plane or making a transaction or buying a subscription
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Well if you’re raising funding, sure. It could go into a pitch deck. But, it’s not going to be secure, GDPR compliant or any of the other things a developer can help you sort out.
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That depends on you. If you have everything you need at the discovery workshop, I can get to work immediately and get your first draft out on day 2.
We can take a bit more calendar time between the workshop and starting the build. The key is that you only pay for 2 days of time. -
We can use one of my standard UI palettes - you tell me a base colour combination and I’ll find you the right shades. But if you want a bespoke brand, I have recommendations for you.
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I’m not a copywriter so you’ll have to help me with that. Or I have a copywriter that I can refer you to.